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Doctor’s Orders: Murad’s ‘EyesUp’ Campaign Addresses Digital Disconnectedness

Focusing on the role cultural stress plays in healthy mind and skin.

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By: Christine Esposito

Editor-in-Chief

People are more digitally-connected than ever before but yet less connected to one another in meaningful ways, and that has promoted Murad to roll out new initiative designed to educate people about the danger of digital-only relationships and the power of real-world human connection. Through its EyesUp Campaign, Murad is encouraging people around the world to go “EyesUp” and connect with one another in real life.   Renowned as the “father of internal skincare,” Dr. Howard Murad’s groundbreaki...

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